The Diagnostic
Find where AI actually pays off.
A paid diagnostic that turns your operations into a ranked, buildable plan. One to two weeks, marketing-led, and the opposite of a slide deck.
The deliverable
You leave with a Process-Automation Map
The Map is the whole point: a working document you can act on the same week, not a performance. Here is the shape of it.
| # | Workflow | Automatability | ROI |
|---|---|---|---|
| 01 | ▸ Start here Inbound lead triage & routing Score, tag, and route every inbound to the right owner | ||
| 02 | Weekly performance report Pull channels, reconcile, draft the narrative | ||
| 03 | Content repurposing One long-form piece into channel-native posts | ||
| 04 | SEO content briefs Cluster, brief, and outline against intent | ||
| 05 | Ad-copy variants On-brand variants for testing, gated by review | ||
| 06 | Competitor monitoring Track moves; summarize what changed and why |
- Business-context snapshot
How the operation runs today, in plain language, so the ranking is grounded in your reality.
- Ranked opportunities
Every workflow scored on automatability × ROI and plotted, so priority is a position, not an opinion.
- A recommended AI stack
Concrete tools and models for the top three opportunities, pinned and justified.
- A phased build order
Quick wins first, compounding bets next, with the dependencies made explicit.
- One named place to start
The single highest-leverage build, marked as the one cut on the page.
How it works
Three steps, in order
The order is the method. Each step scopes the next, and you see the output of each before we move on.
- 01
Auto-research
We study your public footprint, the tools you already run, and how the category works, then form a ranked set of testable hypotheses about where the leverage is. Public data only at this stage.
- 02
Discovery call
A focused 45 to 60 minute interview inventories how the business actually runs, workflow by workflow: who does it, how often, on what tools, and what breaks. It confirms or kills each hypothesis.
- 03
The Map
We score every workflow on automatability and ROI, plot them, and write the Map: ranked opportunities, a recommended stack for the top three, a phased build order, and one named place to start.
The honest part
What it isn't
Most "AI audits" are a slide deck of buzzwords. The Diagnostic is the opposite: a paid, manually-delivered piece of work with a concrete deliverable you own. No dashboards you will never open, no fabricated before-and-afters, no magic.
If it turns out AI would not pay off in a given workflow, the Map says so. Rigor cuts both ways: the value is knowing where not to spend, too.
Start here
Book a Process-Automation teardown
Low volume by design. We take a handful of clients at a time. If it's a fit, the next step is a short call.